Creating an effective online presence for a law firm hinges significantly on the mastery of keyword research. This process involves identifying and targeting specific terms and phrases that potential clients are likely to use when searching for legal services. This guide will explore how lawyers, particularly those specializing in areas like estate planning and elder […]

Just about a year ago, this blog examined the case of In Re Gregory Hall Trust, No. 361528 (Mich. Ct. App. March 16, 2023) (Should In Re Gregory Hall Trust Change the Way We Think About Amending Trusts?). In Hall, the upper court affirmed a lower court opinion holding that a spreadsheet created by the […]

Every law firm wants growth, and this is one of the reasons why law firm marketing software is used. At the same time, satisfying the needs of your current clients will be job one, and studies show that good service can catapult ongoing growth. Compelling Statistics According to a recent marketing study, nearly 70 percent […]

The journey of transforming an estate planning firm into a beacon of excellence and innovation begins with a cornerstone principle: coachability. This vital attribute is the engine that powers growth, learning, and unparalleled service delivery in top estate planning firms. By weaving coachability into the fabric of your practice, you can chart a course toward […]

With the Internet now serving as the primary source of information for individuals seeking legal assistance, establishing a robust online presence is crucial for law firms aiming to attract clients. While organic search engine optimization (SEO) is essential, Pay-Per-Click (PPC) advertising and Facebook Ads offer potent tools to augment your digital marketing strategy. In this […]

The recent death of Orenthal James (“O.J.”) Simpson brought back some interesting memories. I recalled the media’s fascination with the “Trial of the Century” starring O.J., himself, the “Dream Team” of lawyers representing him, and the victims, his beautiful ex-wife, Nicole Brown Simpson (“Nicole”), and her friend, Ronald Goldman (“Ron”). The media seemed to give […]

In the legal profession, the journey to leadership is often paved with challenges, and for women, these hurdles can sometimes seem insurmountable. Despite advancements in gender equality, women continue to face unique obstacles on their path to leadership roles within law firms. However, with determination, resilience, and strategic approaches, women can overcome these challenges and […]

Online communities can play a pivotal role in the modern legal landscape, encouraging collaboration, knowledge sharing, and professional development among attorneys. They serve as powerful channels for attorneys to connect with clients, prospects, and colleagues, facilitating meaningful interactions and fostering trust. Some specialized groups on platforms like LinkedIn offer the opportunity for attorneys to showcase […]

The ideal estate planning software for attorneys will have many attributes that simplify and streamline all aspects of legal practice management. There are hit-and-miss solutions out there that cover some of the bases, but they fall short in other areas. Fortunately, you can now obtain estate planning attorney software with some truly amazing capabilities that […]

Some of my earliest memories of my grandmother center around her barn, The Purple Onion. I found many treasures in that barn and loved to visit my grandmother just to explore its contents. My favorite part was when she would invite me into the barn and show me her beautiful collections. I remember exquisite glass […]